Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel & Blake Masters [Thiel, Peter & Masters, Blake]The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. InZero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel Doing what Zero to One
begins with the contrarian premise that we live in an age of
technological stagnation, even if we're too distracted by shiny mobile
devices to notice. Information technology has improved rapidly, but
there is no reason why progress should be limited to computers or
Silicon Valley. Progress can be achieved in any industry or area of
business. It comes from the most important skill that every leader must
master: learning to think for yourself.
someone else already knows how to do takes the world from 1 to n, adding
more of something familiar. But when you do something new, you go from 0
to 1. The next Bill Gates will not build an operating system. The next
Larry Page or Sergey Brin won't make a search engine. Tomorrow's
champions will not win by competing ruthlessly in today's marketplace.
They will escape competition altogether, because their businesses will
be unique.
presents at once an optimistic view of the future of progress in
America and a new way of thinking about innovation: it starts by
learning to ask the questions that lead you to find value in unexpected
places.